How much does software for a real-estate agency cost?
The cost of real-estate agency software depends on four factors: the number of agents, the active modules, the hosting and the support. With a SaaS platform you start from about €19/month per agent; a locally installed solution costs more upfront and requires your own maintenance.
Short answer
- A SaaS real-estate platform starts from about €19/month per agent, with hosting included.
- The price grows with the number of agents and the active modules (listings, CRM, viewing appointments).
- A small agency (1–3 agents) typically fits within €40–90/month.
- Spreadsheets and portals look “free”, but they cost lost time and missed leads.
- Realistic total for an agency at the start: €19–90/month on SaaS, with no implementation cost.
What you pay for (components)
The cost components of real-estate agency software
| Component | SaaS (e.g. 4property) | Spreadsheets + portals |
|---|---|---|
| Platform / hosting | Subscription from ~€19/month per agent, hosting included | Apparently free, but with no centralized data and no history |
| Real-estate modules | Listings, CRM, demand–supply matching and appointments included | Separate sheets, each with its own version and no link |
| Publishing to portals | One property published from one place to your site and several portals | Manual re-entry of the listing on each portal |
Practical example
Example: a real-estate agency with 3 agents on a €25/agent SaaS plan pays around €75/month, with the property portfolio, the lead CRM, demand–supply matching and the viewing agenda included. There is no implementation cost, because setup is done from the interface in a few hours.
Common mistakes
- Comparing only the base subscription and ignoring the modules you actually need (CRM, appointments).
- Staying on spreadsheets and portals to avoid a monthly cost, but losing leads and hours of work.
- Paying for an expensive implementation for a small agency you could set up yourself from the interface.
How 4property helps
- A predictable per-agent subscription, with hosting, security and automatic backups included.
- Listings, client CRM, demand–supply matching and viewing appointments in a single account.
- Setup in a few hours, with no implementation cost and no dedicated IT administrator.