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4property Blog

Pillar guides for real-estate agencies — short, structured and easy to extract. Learn how to choose agency software, run a real-estate CRM, manage your listings and portfolio, organise viewings and handle contracts and mandates.

Guide • Real-estate software

Software for real-estate agencies: the complete guide (modules and how to choose)

Software for real-estate agencies: the complete guide — what it is, which modules it has (listings, CRM, matching, viewings, contracts, website) and how to choose the right platform for your agency.

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CRM • Real estate

Real-estate CRM: how to manage leads and demand–supply matching

Real-estate CRM: what it is, how to manage leads through the sales funnel and how automated demand–supply matching works, so you never lose an interested client.

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Listings • Portfolio

Listing and portfolio management: publishing to your site and portals

Listing and portfolio management: how to manage your listings in one place and publish them simultaneously to your agency website and to property portals, without re-entering the data.

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Viewings • Scheduling

Efficient viewing appointments: how to reduce no-shows

Efficient viewing appointments: how to organise viewings per agent and property, avoid overlaps and reduce no-shows through automated reminders and easy confirmation.

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Contracts • Mandates

Real-estate contracts and mandates: what they must contain

Real-estate contracts and mandates: what an agency mandate is, which clauses it must contain, which types exist (open vs. exclusive) and how to generate the documents quickly from templates.

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Website • Real estate

A real-estate agency website: why you need a listings portal

A real-estate agency website: why you need a listings portal — criteria search, sync with the portfolio, lead capture and local SEO that brings in serious clients.

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4property Blog — guides for real-estate agencies | 4property